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NMD Iceland - Identity designPrevious | Next

NMD Iceland, 2006. Visual identity and promotional material design for Nordic Music Days Iceland. Project in collaboration with Hörður Lárusson.

The concept of the festival's visual campaign was inspired by an unique Icelandic font of wood-carved capital letters dating back to the sixteenth century called Höfðaletur. We made a modern version of it, called Rich Hard, and used it to spell the icelandic names of different instruments. The promotional material for the music festival included A0 poster, information booklet, postcards, buttons, VIP pass and a website, www.nordicmusicdays.is.







The information booklet.






The poster won 1st prize in the poster category of the 2007 FÍT (Association of
Graphic Designers in Iceland) design awards and has been featured in various design
magazines and books.

NMD Iceland featured in Grafik magazine in 2007.

NMD Iceland featured in Type Addicted in 2008.
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